Gucci Bloom: Your Favourite Floral Scent


A scent designed to celebrate the authenticity, vitality and diversity of women, the first fragrance developed fully under Alessandro Michele’s vision - flourishes in a natural, expressive and individual way in the previous year. Capturing the rich scent of a thriving garden filled with an abundance of flowers through the medley of of exotic Rangoon Creeper and white florals, it gives out celebration vibes of womanhood and femininity.

This year, Gucci ‘blooms’ its way to release two new fragrances, Gucci Bloom Nettare Di Fiori and Gucci Bloom Acqua Di Fiori, that conveys deeper scents into the world of flowers.

Gucci Bloom Nettare Di Fiori is intensified from the original scent thanks to the creative collaboration with Alberto Morillas into a Chypre Floral version which captures the true character of a woman. It embodies modern femininity in the woody, sensual blend with top notes of Ginger and Rose, and a soft, enigmatic finish with base notes of Patchouli, Musks and Osmanthus. This Eau De Parfum, is presented in a lacquered bottle, evocates of porcelain, in a vintage dusty or powder pink shade with a black Herbarium print Gucci label applique’.


 Another chapter in the world of Gucci Bloom is the Gucci Bloom Acqua Di Fiori, which is an addition of Green Galbanum and dainty Cassis buds that brings the subtle dewy freshness of the early petal and and a light, aquatic composition to the signature scent that aims to celebrate the vitality and joyful energy of a woman. An Eau De Toilette Infused with the combination of tuberose and jasmine with the unique flower discovered in South India, Rangoon Creeper, to develop a rich fragrance that transports the wearer to an imaginary floral-filled garden. This bottle comes in similar with the Nettare Di Fiori, but with a green Herbarium print Gucci label applique’.


Get your chosen scent now at Pavilion’s centre court where the Gucci Bloom pop up event is showcasing till the end of the week. Immerse yourself in a room filled with floral walls and furniture in the fragrances’ whimsical scent. Both new fragrance are available at RM 443 (50ml) and RM580 (100ml) for Gucci Bloom Nettare Di Fiori and RM340 (50ml) and RM459 (100ml) for Gucci Bloom Acqua Di Fiori.

Credit: Zee Zaki

Credit: Zee Zaki