Under Armour Unveils their Fall/Winter 2018 Collection
Showcasing their Fall/Winter 2018 Collection at the Under Armour Brandhouse, Midvalley Megamall, the collection featured the season’s latest top-to-be collections designed with advanced technology for the journey of train, compete and recovery.
Be it training in the gym, running on the tracks or even to manoeuvre easily between training and your next appointment, these collections are designed to allow everyday athletes to truly perform. With this collection, Under Armour has taken into account your needs and delivered it through their constant innovation and creativity.
The goal of the UA HOVR cushioning was designed in order to tackle gravity. The brand new type of cushioning was developed for its wearer to feel zero gravity when they run. The Phantom series is anatomically designed that comes with moulded interior with a knit collar for total comfort. On the other hand, the Sonic series caters to wearers wanting a pair on the lighter side.
Inspired by the grit and grace of Misty Copeland, the first African-American principal of American Ballet Theatre (ABT), UA introduces their UA Misty Copeland Signature Collection for the ladies. Made with super-soft & structured free cut fabric, the collection is designed to deliver coverage and comfort.
MK 1 (Training)
Not forgetting the gents, the UA MK-1, short for Mode Kit 1 is an entire system of light, sleek, breathable warm-ups and core training gear that layers together to give us every advantage for any workout. Be it speed, agility, strength, cardio, in the gym, on the turf, whatever it is that you’re doing, this collection is for you to build your own kit and get to work.
Speedpocket Linerless’s 6”
As someone who enjoys listening to music while he runs, I am constantly looking for ways to carry my phone with me. The men’s Speedpocket series is the answer all you runners are looking for. The expandable centre-front waistband pocket is water-resistant and is meant to keep your phone secure, with no bouncing. The shorts is made with ultra-light, stretch-woven fabric for totally unrestricted movement. The front pocket fits most phones up to 6”x3. The series also comes with its own collection for the ladies.
Be it for the gym or for a run in the park, the right sportswear matters. Athletes are constantly looking for performance based clothing that does not just provide the right coverage but also comfort. Under Armour has successfully integrated technology into their Fall/Winter 2018 collection and with a winning streak like theirs, Under Armour is certainly on top of their game.